Tuesday, June 26, 2012

Zynga Reaches 22 Million Daily Active Users On Mobile, Announces Partners Program

zynga-koZynga's chief mobile officer David Ko said that the company has reached 22 million daily active users on mobile. If you consider that Zynga has about 53 million daily active users on Facebook, it's a pretty strong sign that the company is diversifying on the Facebook platform (although we can't deduplicate these figures for players who use Zynga games on multiple platforms). On top of that, the company announced a new partners program that will let third-party developers reach its network. Atari, Phosphor Games, Crash Lab and others are initial partners. "It's easier than ever to create an app and yet harder than ever to find an audience," Ko said. "We want to create an ecosystem with best-in-class mobile developers and best-in-class mobile games."

Source: http://feedproxy.google.com/~r/Techcrunch/~3/yiNadKvs5Kg/

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